Real-time Web Analytics for Your Website
Today, I came across an awesome start-up that I felt compelled to blog about. Mouseflow is a useful service that gives administrators and site owners real-time web analytics. Mouseflow launched March 31 and offers webmasters comprehensive tools to enhance their site and make it more likable. Its services range from heatmaps of clicks to page analyses to see how long people are actually interacting with your page. But best of all, the site records browsing sessions and lets you playback the session immediately to see exactly how users are navigating your site. The Mouseflow toolbox (its many services) helps site owners better understand their user's wants/needs so they can make changes accordingly to increase visitor satisfaction and in turn create returning customers.
- Recorded Visitor Sessions: Watch how users are navigating your site seconds after they visited
- Heatmaps: Visualize how users are clicking on the site and compare maps to see if changes were effective
- Viewport maps: Visual overview on how much time users have spent on different parts of your page
- Page analysis: Evaluate your site's performance. Find out the bounce rate of your page and discover how fast pages load within the browser.